The Moxy Story

Daniella moved her family to California from rural Wisconsin 14 years ago, looking for a way to spend more time with her twins. She started selling jeans and purses out of the trunk of her car, going into hair salons, etc. After this initial success, she opened a small storefront in downtown Brentwood, CA.


In 2016 she decided to go big or go home! She obtained a mobile shopping trailer and took her “Going Gypsy Style” on the road.


At trunk shows throughout California, catering to Cowgirls both at horse events and livestock shows, she is known for unique boutique-quality cowgirl clothing and accessories, fun, and stylish fashions with a boho country style.

Daniella loves her customers, they are like family to her. She is all about God, Family, and doing what she loves. You will see her everywhere!


We believe everyone has a bit of Moxy,
and we help you Get It and Live It!